FISHR.

BRAND STRATEGY.
ACCELERATED.

Fishr is an AI strategy engine that turns a guided assessment into a beautifully designed brand strategy in under 60 minutes.

INPUTONE INTERVIEW
OUTPUTDECK IN <30 MINS
FORMATWHITE-LABEL, EDITABLE
Fishr strategy deck preview

THREE STEPS, NO THEATRE.

One guided assessment. One complete strategy deck. Ready to review, refine and present in less than an hour.

Setup

Add some basic information about the business and its competitors.

Assess

Complete the assessment in-platform with Felicity guiding the conversation, or enter your responses manually.

Generate

Once the assessment is complete, Fishr turns your responses into a comprehensive, beautifully designed brand strategy.

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A DECK THAT LANDS.

A beautifully designed strategy deck covering the areas that matter most, plus the next steps that create momentum. Each section is fully editable, white-label and ready to use or present.

01

Current brand

What's working, what's inconsistent, what's holding growth back.

02

Competitor gaps you can own

Competitor context that makes positioning credible (angles, openings, and where to win).

03

Personality and direction

A usable archetype and a clear future direction with a practical path to close the gap.

04

Language guidelines

Tone, messaging themes, rules, and brand story across channels.

05

Industry insights

Relevant trends framed as opportunities, supported by sources and actions.

06

Growth Plan

Prioritised next steps that turn strategy into clear, practical action.

07

Black Light Revenue

Hidden revenue, efficiency, and technology opportunities hiding in plain sight.

TRUSTED BY BUSINESSES
AND AGENCIES.

From agencies to growing businesses, hear how Fishr is helping teams sharpen direction, find opportunities, and move faster.

try fishr for free

Fishr has given us invaluable clarity on where our business needs to go in its future state. It's helped us see exactly what we need to do to not just stay competitive, but to actively seize the technology opportunities that will accelerate our growth. This assessment tool is a game-changer for any business serious about staying ahead.

Ben BamfordDirector, Benzoil

Fishr lets us surface insights in minutes that would otherwise take weeks. It gives our team a view of what's happening in the industry, with competitors, and what's working and where the gaps are. It allows us to focus our strategy and deliver results faster for clients.

Michael LapsFounder, VCMO

I thoroughly enjoyed going through the brand assessment with Shaun, with minimum time invested by me, the assessment has delivered great value. Since going through the process, we have sat down as a management team and are now rethinking our brand and direction. I particularly liked the black light revenue and competitor analysis.

Nick ReillyManaging Director, Inovayt Wealth

Fishr gives an agency like ours the ability to deliver real value to an SME market we've previously been unaffordable for. Sitting beautifully beneath our full methodology, we can now deliver real brand strategy and actionable insights affordably. For some it's their first foray into the power of brand.

Scott OxfordPartner, New Word Order

We recently won a new client off the back of a pitch that was heavily informed by Fishr. The insights gave us a clear picture of where their business was at and where we could take it, which made all the difference. It's now turned into a full website redevelopment. Genuinely one of the best returns on a short-term investment we've seen.

Ben KingOwner, Three Zero Nine

Fishr has given us invaluable clarity on where our business needs to go in its future state. It's helped us see exactly what we need to do to not just stay competitive, but to actively seize the technology opportunities that will accelerate our growth. This assessment tool is a game-changer for any business serious about staying ahead.

Ben BamfordDirector, Benzoil

Fishr lets us surface insights in minutes that would otherwise take weeks. It gives our team a view of what's happening in the industry, with competitors, and what's working and where the gaps are. It allows us to focus our strategy and deliver results faster for clients.

Michael LapsFounder, VCMO

I thoroughly enjoyed going through the brand assessment with Shaun, with minimum time invested by me, the assessment has delivered great value. Since going through the process, we have sat down as a management team and are now rethinking our brand and direction. I particularly liked the black light revenue and competitor analysis.

Nick ReillyManaging Director, Inovayt Wealth

Fishr gives an agency like ours the ability to deliver real value to an SME market we've previously been unaffordable for. Sitting beautifully beneath our full methodology, we can now deliver real brand strategy and actionable insights affordably. For some it's their first foray into the power of brand.

Scott OxfordPartner, New Word Order

We recently won a new client off the back of a pitch that was heavily informed by Fishr. The insights gave us a clear picture of where their business was at and where we could take it, which made all the difference. It's now turned into a full website redevelopment. Genuinely one of the best returns on a short-term investment we've seen.

Ben KingOwner, Three Zero Nine

BRIEFLY BY FISHR.

Briefly is a podcast hosted by Shaun Ryan, CEO of Fishr and About Today, featuring honest conversations with Australian entrepreneurs and business owners. Each episode gets straight to what matters: the decisions, turning points, and hard-won lessons behind real businesses. Built for founders who are in it.

ONE ASSESSMENT.
$300. THAT’S IT.

No subscriptions. No plans. Just pay as you go whenever you need Fishr.

FISHR ASSESSMENT

A complete Fishr assessment for a single brand, delivered as a full strategy deck for a one-off fee.

PAY AS YOU GO
$300AUD + GST / assessment
start an assessment

Included with every assessment

  • 1 assessment
  • Fully editable 53-page strategy deck
  • Felicity Voice Agent
  • White-label customisation
  • No ongoing monthly cost
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